Each year, over 100,000 kids go through Shriners' doors scared and broken. But they come back out confident, capable and filled with hope. This remarkable transformation takes some of the best pediatric care in the world. But we discovered it takes a lot more. It takes love. As we expressed it, Shriners bring Love to the rescue™ of children each day - regardless of a family's ability to pay. And it was time America heard.
Positioning, Film, TV, Social, Digital, OOH, Email, Print, DM
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Digital video, TV
Digital video, TV
Digital video, TV
Owned social media (paid and earned not shown)
Digital display ads
OOH
Brand film