2020 threw some big punches. 2021 isn’t shy either. But one group of people and companies has shown the grit to take the blows and get back in the fight. In fact, we discovered they’ve been doing it through just about every economic crisis since Black Monday but, surprisingly, very few investors knew. We set out to tell the story - of the mid-cap companies of the S&P 400. In short, The Resilient Ones.
TV advertising, pre-roll, content series, digital, banners, social, print…
:60 - aimed at the mass investor market
Leveraging Sugar Ray Leonard’s social network
Pre-roll to the content - aimed at financial professionals
Content film
Social film series (1 of 4 shorts)