Peter is a Creative Director and copywriter with over 25 years’ experience. He started out writing car and beer ads. Since then he’s got into professional services, telecoms, disinfectant spray, tea... and he’s got deep into finance and B2B. He started in London, moved to New York in 2004, stayed until 2019 and then moved back home. Today, you can hire him as a freelance creative, a consulting coach - he’s passionate about how to be creative and how to pitch to people - or you can commission him to make you something beautiful out of wood.